Dynamic commissioning and nano pricing will maximise revenue for hotels and OTAs Alternative accommodation such as Airbnb should not be viewed as a threat or disruptor to the market Hotels and Online Travel Agents (OTAs) need to work together to find a collaborative approach that maximises revenues, builds brand confidence and rewards consumer loyalty, according to a panel of experts speaking at Arabian Travel Market (ATM). According to a report published on Monday 23rdApril, by Colliers International on ATM’s Global Stage, rate parity agreements have led to a turbulent relationship between hotels and OTAs in recent years. The findings of … Continue reading Hotels and OTAs need to work together to maximise revenues, say experts