MonViso, the purest and minimally mineralized Italian water, reiterates its ongoing commitment to promoting empowerment, conservation, collaboration, and sustainabilitywith its presence at the Mother of the Nation Festival organised by the Department of Culture and Tourism, Abu Dhabi to pay tribute to Her Highness Sheikha Fatima bint Mubarak.

According to Stefano Iorini, Managing Director, MonViso Trading LLC, “MonViso’s shared values and vision is evident in the brand’s “Take Water. Give Life” campaign. The humanitarian and sustainable aspects of the Mother of Nation event also highlights the best of humanity through its multiple and diverse activity zones, as well as an entertaining and immersive atmosphere that welcomes the entire community of all age groups and nationalities.”

“We are delighted to support the Mother of the Nation Festival as we value the community spirit that brings people together in local events promoting tolerance. This is central to our principle as a brand committed to humanitarian values that promote solidarity and collaboration within the new generation,” added Stefano.

Stefano also appreciates that the festival focuses on people’s nutritional choices on their bodies and the environment, and the collective responsibility of the community towards the development of a healthy sustainable society. The festival is also known to celebrate the UAE’s rich heritage, cultural diversity, and the impact of the nation through recent history with impressive achievements.

The MonViso stand at the festival will emphasizethe vision and principles of the brand as for every 1 litre sold, MonViso is donating 1 AED to the Al Jalila Foundation, which supports the global cause of transforming lives through medical education and research.

The brand’s humanitarian and sustainability commitment is evident, as since January 2017 till February 2019, MonViso has donated the equivalent of over 347,190 liters.

Visitors to the MonViso stand at the Mother of the Nation Festival will be able to sample the Alpine Italian mineral water from Europe’s highest source with the lowest content of sodium in the world,contaminant-free purity, low-grade mineralization and low nitrate content.

An eco conscious brand, MonViso recently launched a recycling program for homes, in association with HomeCycle, which is the brand’s logistical partner for home collection of plastic bottles and glass. The sustainability program’s revenues from the net sales are donated to Al Jalila Foundation.

From the health perspective, the minimally mineralized waterhelps avoid fatigue, purifies the kidneys, helps maintain optimal blood pressure and makes it safe to consume in large quantities. The Italian Ministry of Health recognizes MonViso water as suitable for the preparation of baby food and formula. 

Launched in Dubai 4 years ago, MonViso is now available in several outlets across the UAE.

LuLu, the largest hypermarket chain in the region, launched its annual British food festival “Food is Great Britain: Truly British, Truly Delicious”. The week-long fest highlights a wide variety of food products imported from the UK, which is available at great discounts from 18^thto 26^thMarch 2019.

The launch event was inaugurated by H.E Patrick Moody, British Ambassador to the UAE, at LuLu Hypermarket at World Trade Center, Abu Dhabi, in the presence of LuLu Group Chairman and Managing Director Yusuff Ali M.A, other top officials, and government authorities.

Speaking on the occasion, Yusuff Ali M.A said: “For over two decades of serving a multi-ethnic customer base, LuLu has managed the lifestyle needs of both the locals and expat community. From food offerings to fashion, home essentials, electronics, and much more, it is a one-stop shop that showcases global flavours and culture. “Food is Great Britain” is one such event that puts a spotlight on the traditional flavours, culture and quality produce of the UK. Our British sourcing offices and food processing units have helped us become successful in guaranteeing non-stop supply at the most competitive prices all year round.”

LuLu brings delicious British classics at pocket-friendly prices for the food festival. Savour the fresh flavours of dairies from Rachel’s Organic, which are perfect for breakfast or quick snacks to help you with proper digestion and strengthening immune system. Nutrient-packed juices are available to quench your thirst, from Coldpress, Robinsons and The Berry Company. For high quality frozen fruits and vegetables that you can use daily for cooking and baking, Ardo’s well-chosen product range can help you save a lot of time and energy in the kitchen, as they are pre-washed and pre-cut. Moreover, enjoy the famous flavours and crisp taste of Walkers crisps, made from the finest potatoes from over 80 farms around Britain.

LuLu has flown in more than 2,000 products across brands like Horlicks, Whole Earth, Longley Farm, and John West—from cheeses to organic and healthy range, fruits and vegetables, dairies, sweet delicacies, and many more classic offerings, which will highlight an authentic British shopping experience. Moody said: “I am extremely delighted by the range and quality of products Lulu has imported for this promotion and I am sure these products will be highly appreciated not only by British nationals, but also the local and other expat communities residing here.”

With 163 stores operating worldwide, LuLu has continuously been exerting its greatest efforts to provide and sustain the supply of global products at the best rates. With the excellent combination of high quality offerings and organised logistics system, LuLu remains to be the favourite shopping destination in the UAE when it comes to a broader selection of international products.